TikTok is training its e-commerce partners on what's worked in China as it doubles down on live selling

Oct 04, 2024 14:30

TikTok has become an important live selling tool in parts of Asia.Ezra Acayan/Getty Images. TikTok just hosted its first summit for its US e-commerce partners.The company spent much… [+5040 chars]

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TikTok is training its e-commerce partners on what's worked in China as it doubles down on live selling

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TikTok is training its e-commerce partners on what's worked in China as it doubles down on live selling