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Travel Aviation

British Airways' new loyalty program will make it harder for leisure travelers to earn status, and people aren't happy

Many customers said the new requirements make it more difficult to earn British Airways loyalty status, and they will spend their money elsewhere.

By: Business Insider
  • Jan 02 2025
  • 105
  • 5277 Views
British Airways' new loyalty program will make it harder for leisure travelers to earn status, and people aren't happy
British Airways' new loyalty p
British Airways' new loyalty program makes it harder for customers to earn status.Mario Tama/Getty Images
  • British Airways is overhauling its loyalty program to reward spending instead of mil… [+3899 chars]

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