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Elon Musk's promise of an 'epic' leaderboard of 'dumb' government spending reveals his marketing savvy

Elon Musk wants to gamify the act of slashing government spending. Experts say it will get people to pay attention — but also carries risks.

By: Business Insider

Nov 19 2024
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Elon Musk's promise of an 'epic' leaderboard of 'dumb' government spending reveals his marketing savvy — Elon Musk's promise of an 'epi

Patrick Pleul / Pool/ AFP via Getty Images; iStock; Rebecca Zisser/BI

Elon Musk says a leaderboard of "dumb" government spending will expose waste — and he wants your two cents.
Expe… [+5847 chars]

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