Nation branding takes center stage at Paris Games 2024 Opening Ceremony, showcasing cultural heritage, artisanal craftsmanship, and style through Olympic uniforms.
PARIS, FRANCE - JULY 15: Torch bearer Matthias Dandois, French Bicycle rider, poses for a photo with ... [+] the Olympic Torch at Place du Trocadero with the Eiffel Tower in view during the second da… [+11912 chars]