Federico Muyshondt, CEO of BODYARMOR, leads their quest to live up to the Mamba Mentality that Kobe ... [+] Bryant infused into the brand.
BODYARMOR
BODYARMOR has been disrupting the world of sport… [+15229 chars]
Federico Muyshondt, CEO of BODYARMOR, discusses their strategic focus on authenticity, the brand’s expansion, and their quest to live up to the Mamba Mentality.
![How BODYARMOR Embraces The Mamba Mentality To Fuel Innovation](https://img.easybranches.com/uploads/news/2024/05/14564226.jpg)