Ruby Fox Milligan (played by Beth Cordingly) was left raging on Thursday's Emmerdale after Moira Barton (Natalie J Robb) accidentally splashed her while driving in the Yorkshire Dales.
The women met head-on and both refused to back down, which created a tense standoff until Will Taylor (Dean Andrews) got caught up in the drama.
Later on, Ruby's husband Caleb Milligan (Will Ash) told her to apologise to Moira, who is his sister-in-law. However, their feud clearly wasn't over by the end of the episode.
Speaking to Moira at The Woolpack after the standoff, Ruby took a deep breath and said in front of everyone: "Well, look, I apologise, sincerely."
"Why look so surprised?" She asked before adding: "I am willing to admit that on occasion, I am guilty of blowing these misunderstandings slightly out of proportion."
The assertive village newcomer then gave Moira a tight hug, with the latter standing rigid looking uncomfortable. However, a savvy Moira then whispered to Ruby: "You don't think I am buying this do you?"
A sly Ruby replied: "No, not at all," to which Moira responded: "Well I am glad we are on the same page."
Ruby then viciously told Moira her "earthy odour" was making her feel sick, causing the farmer to walk out of the pub.
Don't miss...
Emmerdale devastating Evan health news tears Dawn and Billy apart [UDPATE]
What Emmerdale's Christine Tremarco starred in before, including Waterloo Road [INSIGHT ]
Emmerdale exit sealed as fans 'work out' beloved character is killed by villager [LATEST]
Emmerdale fans took to X, formerly known as Twitter, in droves to comment on the rising tensions between the two characters.
Some are convinced Moira will find a way to drive Ruby out of the village, no matter what it takes.
Chris penned: "#Emmerdale someone just dump ridiculous Ruby in the quarry."
Another wrote: "Who on earth would want to make an enemy of Moira? That woman's Glasgow kiss is notorious throughout the Dales #emmerdale."
A third added: "Loving Moira and Ruby's rivalry @emmerdale." Meanwhile, Doreen shared: "Get out of the way Ruby else Moira will release the murderous moo on you #Emmerdale."
Pam said: "Ruby just seeks out trouble. Who lives their life like that for goodness sake #Emmerdale." (sic)
Laura commented: "Time to do your signature head butt Moira Dingle #Emmerdale."
Emmerdale airs on weeknights at 7.30pm on ITV and ITVX, with an hour-long episode on Thursday.
Time to do your signature head butt Moira Dingle
#Emmerdale
ITVX Premium offers exclusive ad-free content that can be streamed on-demand and on the go. There's everything from Hollywood blockbusters to bingeable British comedy box sets, all of which can be enjoyed with an annual plan that's more than £70 cheaper than Netflix.
